Sport and Entertainment Management, B.S.
College of Hospitality, Retail and Sport Management
Learn from a world-renowned faculty in a comprehensive, business-focused curriculum that includes sport, entertainment and venue management.
Study within the nation’s Top 5-ranked sport science program, and choose from areas of concentration including entertainment management, sport management, and venue and event management, or graduate with distinction in the undergraduate research track.
Program Highlights
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Respected Academics
Prepare for a future in sports and entertainment as part of the nation’s Top 5-ranked program for sport science.
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Degree Specialization
Choose from multiple areas of concentration, or graduate with distinction in the undergraduate research track.
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Learning Experiences
Gain an edge in the job market with at least two required industry-specific work experiences while you are a student.
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Tepper Scholars
Access this unique scholarship opportunity for incoming sport and entertainment management freshmen.
Building Skills
Gain the professional and personal intelligence it takes to have a successful career.
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Event Promotion
Marketing and advertising an event to attract attendees and generate publicity
International and Domestic Business
Building relationships and conducting transactions across borders
Management
Directing and overseeing the activities and resources to achieve specific goals
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Event Planning
Coordinating and managing all aspects of an event, including logistics, vendors and timelines
Leadership
Inspiring and guiding others to achieve common goals and reach their full potential
Sales
Selling products or services by identifying and meeting customer needs and building relationships
Using your degree
Make your college experience the foundation for a successful future.
Learn how alumni use degrees with outcome data from Gamecock GradStats, a service of the University of South Carolina Career Center.
Potential Careers
- College Athletics Administration
- Entertainment Media Expert
- eSports Manager
- Venue Manager
- Professional Sport Team Operations Expert
- Talent Agent
Job Titles of Alumni
- Account Executive
- Account Manager
- Project Manager
- General Manager
- Event Manager
- Operations Manager
Average Alumni Salary
Five to 10 years after graduation without additional education $70,702
Workplace Settings
- Media
- Event Promotions
- Venue Operations
- Special Events
- Live Entertainment
- Professional Sports Leagues and Teams
Employers of Alumni
- University of South Carolina
- National Basketball Association (NBA)
- NASCAR
- CSC - Contemporary Services Corporation
- Carolina Panthers
- Los Angeles Rams
I came to South Carolina because I knew that the sport and entertainment management program would give me unique opportunities and the ability to learn firsthand from industry leaders.
